Shares in the Impresa group rose by 7.5%, in reaction to the entry of the Italian MFE into the capital, but ended Thursday’s session falling by 3.1%, to the lowest level since the first reaction to the possibility of the deal happening.
At the end of September, the owner of SIC made it known, in a statement to the CMVM, that it was negotiating with the Media For Europe (MFE) group the sale of part of the capital. At the time, the mood was such that the market capitalization of the group owned by the Balsemão family doubled.
On September 29, shares passed the 25 cent mark for the first time since 2022. Since then, they reached a relative maximum of 28.5 cents on October 20, as it became known that the deal was progressing. However, the negotiations would lose steam again and it was on Wednesday night, after the stock exchange closed, that the press announced the closing of the deal to the markets.
MFE, owned by the Berlusconi family, becomes a shareholder and holds 32.934% of the capital. The agreement involves an investment of 17.3 million euros from the Italian group, which continues to achieve expansion objectives in the European market.
Therefore, the Balsemão family continues to control the operations, in line with Impresa’s own guarantee (it had guaranteed maintenance of control and the maximum limit of 33% of MFE’s participation).
This Thursday, the session opened with strong investor sentiment. The market capitalization of the owner of SIC rose by 7.5% in the first moments of the session, reaching 24.3 cents per title. Even so, the following hours were marked by high volatility and ended with a significant loss.
Trading fell 3.10% in the session total and shares stood at 0.219 euros. The value had not been so low since the September 29th session, that is, precisely since the markets reacted to the first news about the possibility of the deal taking place, precisely on September 29th.
MFE is owned by the Berlusconi family, as it was founded by Silvio Berlusconi, former Prime Minister of Italy and owner of one of the largest communications empires on the European continent. Passing away in June 2023, he left a rich legacy to his descendants, who are currently seeking to expand the MFE group and seek to make it an increasingly unavoidable reference in the communications sector.